UFC President Dana White Honored as Brand Builder of the Year

If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night's Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White's place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.
If July 11th's UFC 100 event isn’t proof enough of the innovative work spearheaded by UFC President Dana White that allowed a struggling brand to not only survive, but thrive, Wednesday night’s Promax / BDA Television Century Awards ceremony at the New York Hilton solidified White’s place among the elite in the sports and television worlds, as he was honored with the Brand Builder of the Year award.

“To be here is amazing,” said White. “I never thought I’d see this day, even though I always thought UFC would be a success. Spike TV is a completely perfect partnership for us, and I'm truly honored.”

Launched in May 2003, the Promax / BDA Television Century Awards were created as an annual award to honor television's elite for their contributions to building brands. White was honored along with Sam Howe, head of marketing for Time Warner, Jordan Hoffner, Director of Content Partnerships for Youtube, and Susan Kantor, SVP Marketing for Warner Brothers.
Sábado, Abril 26
11PM
BRST
Baltimore, MD

Media

Recente
Naquele que muitos consideraram o maior duelo meio-pesado ​​de todos os tempos, Jon Jones conseguiu levar a melhor sobre Alexander Gustafsson em 3 dos 5 rounds e manter seu cinturão de campeão. Veja os bastidores e a histórica luta por ângulos inéditos.
22/04/2014
Watch the ticket on-sale press conference for UFC 174: Johnson vs. Bagautinov, live Tuesday, April 22nd at 6pm BRT.
21/04/2014
Max Holloway voltaba vencer após derrotas seguidas ao liquidar o gigante peso pena Will Chope. Holloway volta a luta no UFC 172 contra Andre Fili (Team Alpha Male) no sábado, dia 26 de abril.
18/04/2014
Jon Jones aplica uma perfeita cotovelada rodada em Stephan Bonnar que fez matchmaker Joe Silva pular da cadeira nesta edição da técnica da semana.
21/04/2014